I loved my last MPG collection so much I thought there was no way we could ever top it. I can’t believe I’m saying this, but — we actually did it!
The new collection launches today (!!!) and the excitement of getting to share it with you all has been giving me serious butterflies. The fall collection is chic and comfortable, but with a little more edge than my previous collections. I think there’s something for everyone!
It’s everything I was aiming for — perfectly chic without sacrificing comfort. These clothes may be fashion forward, but you can move and sweat in them without feeling restricted.
Our photographer Brian Bowen Smith found the coolest location to shoot our campaign and made it so much fun. Not only do I adore his work, but his incredible energy is contagious!
Many thanks to Brian, MPG, and my Glam Fam Spencer Barnes and Jill Buck for helping make this launch super special!
Head over to my shop page to see all the new looks. I’d love to hear what you think — leave a comment for me!
Latest posts by Julianne Hough
- Oh, Honey: DIY Winter Hand Soak - January 11, 2018
- Glitz & Glamour: My Holiday Makeup Tips - December 13, 2017
- Gluten-Free Gingerbread Waffles with Aunt Sue’s Raw & Unfiltered Honey - December 13, 2017