A Tote Worth Talking About

A few months ago, my stylist Anita Patrickson showed up to set carrying the most beautiful bag. I had to get my hands on it… Literally — I took hers! (But don’t worry, I eventually gave hers back and got my own.) When I went online to purchase the tote, I learned the Mamuye was unlike any other bag I’d bought before. After learning about its origin and the mission behind it, I love it even more.


FashionABLE is working to create sustainable opportunities for women in Africa so they aren’t dependent upon charity, but instead earn the dignity of a job. Every purchase made on their site directly supports the vulnerable women in Africa to help them break the cycle of poverty. Through fashionABLE, these women are offered the opportunity to receive training, jobs and the chance for a hopeful future for them and their families.

The site offers gorgeous leather goods, scarves and jewelry. Each FashionABLE item is named after one of the heroic women who crafts and creates each of their products.

Read about Mamuye and more heroic women here.

Don’t just be fashion forward, #livefashionABLE!

Julianne Hough
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Julianne Hough

Julianne Hough is just trying to be a nice person who dances as often as possible, usually in public. She recently wifed up to NHL star Brooks Laich and is the proud dog-mom of two pups, Lexi & Harley (they’re the real brains behind everything).
Julianne Hough
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  • laurajdake

    want one of my own! thanks for sharing!

  • Cari

    GIIIRL please show a tutorial of this look, it’s the most gorgeous thing i’ve ever seen.
    Please, I’m going short in the next few weeks, would love to know what curling irons and texture products you are using!!

  • Kate

    Such a unique bag with an awesome cause! Where are your jeans from?

  • Mish Marino

    Love the bag. Love the cause even more!

  • Keeona Stewart

    That’s one pretty bag! I want it! Very simple!! Love the story and the message behind the fashion brand! It will be a good reminder that I’m helping other people out from around the world. Love this post, Jules!